Jul 28, 2021 • 1HR 9M

Leverage Student-Athletes as Influencers with Doug Formby

Open in playerListen on);

Appears in this episode

Dennis Wisco
Wisco Weekly is a business education and entrepreneurship podcast hosted by Dennis Wisco. Over 80 Apple Podcast reviews, and 4.7 out of 5 stars.
Episode details

Doug Formby serves as the General Manager of Toyota Marin. Before he started on the automotive path, Doug was a swimmer at UC Santa Barbara. Recently, the U.S. Supreme Court delivered a ruling that will forever change how businesses can leverage student-athletes as influencers. Under the ruling, student-athletes may receive "unlimited educational-related benefits." Tune into episode #182 to learn more about student-athlete life and car business life. 




For bonus, ad-free episodes that deliver actionable insights, become a paid-NYFE subscriber for $8.49 a month or $93.99 a year on Apple Podcasts. Start with a 3-day trial and cancel anytime. Our subscriber-only content will jack you up to work, generate new ideas, and add perspective to consistently produce. 


Wisco Weekly is a business podcast, and is part of the 'Not Your Father's Economy' podcast channel on Apple Podcasts. Host, Dennis Wisco, helps navigate this post-COVID economy through the lens of a Libertarian and Data Science Enthusiast.


Wisco Weekly is proudly supported by automotiveMastermind. Visit automotivemastermind.com to learn more about predictive analytics and marketing automation.