The Temu Effect: Navigating E-commerce Disruption in Serbia

Because Serbia isn’t a member of the EU, the shipping fees, waiting periods, and related costs were too high for consumers. Temu came to an agreement with the Post of Serbia.

Highlights

• The article examines Temu's impact on the Serbian market, especially on small businesses.

• Read about the differences between Temu’s services and those of local businesses.

• The article explores strategies for small businesses to survive.

In the face of the catastrophic global economic crisis and hyperinflation, it appears the Serbian market—that i…