How Salesforce’s Data and AI Empower the Olympics?

Customer 360 helps Olympian teams better understand fans’ interests, learn which athletes they follow, and reveal the digital touchpoints they could use.

Highlights

• Salesforce's CRM 0.00%↑ partnership with the Olympics enhances fan engagement through targeted content delivery.

• Using AI-powered analytics, Salesforce helps athletes optimize performance and prevent injuries.

• The "Athletes in Tech" program offers French athletes career development opportunities beyond sports through tech training and mentoring.

Data analy…