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Summer Olympics

Alibaba's Cloud Monopoly at Paris 2024 Games

Fewer people watch the Olympics every year. So why would a growing company like Alibaba invest $800mm to sponsor and manage its distribution of a declining event?

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Jonathan
Mar 07, 2024
∙ Paid

Highlights

  • Alibaba will be using cloud technology to broadcast the Olympics, which means you might be able to watch the games in new and different ways.

  • Alibaba will be using a lot of data and technology to run the Olympics, such as artificial intelligence to track athletes' movements.

  • Some people are worried that Alibaba's involvement in the Olympics cou…

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